Kappa × Haribo
Client
Robe di Kappa x Haribo
Agency
Undesign
Services
3D
Motion
Industry
Fashion
Food & Drinks
Year
2024
Team
Silvia Carbone, art direction
Info
The Robe di Kappa × Haribo capsule collection brought together two familiar visual worlds: Robe di Kappa’s sportswear heritage and Haribo’s playful, unmistakable identity. Created to introduce the collaboration, the teaser campaign translated that meeting into a short CGI narrative built around movement, colour, and a small set of recognisable brand elements. Working from the initial creative brief, I developed the project from concept through final production, including the storyboard, animation, and rendering. By combining Haribo’s gummy bears with Robe di Kappa’s Omini logo, I created a minimal visual sequence that captured the spirit of both brands and introduced the collection in a playful, immediate way.




